Heroes. Gossip Girl. The Vampire Diaries. House. Nikita. Fringe. All of these television shows have had successful companion web series, and the common thread between them is Retrofit Films, the upstart production company founded by filmmakers Chris Hanada and Tanner Kling.
Join NM regular Chris McCaleb as we discuss making web series based on properties with rabid fan bases (and high expectations), navigating the world of branded content with some of the largest brands in the business, the irritating new media buzzwords that have worn out their welcome, the challenges of making cross-platform content to exist on both the web and television simultaneously, and their latest projects with Disney/Marvel, "The Fury Files" and "Marvel Mashups."
We recorded this podcast in May 2012, and in the many months it has taken us to post the episode, Retrofit has hired former guest Ryan Copple as their VP of Digital Development. Congratulations all around!